Beter Bed expects to double profit in second quarter of 2010

·     Beter Bed Holding N.V. realised revenue of € 81.7 million in the second quarter of 2010. This represents an 8.2% increase compared to the same period of 2009. ·     Net profit in the second quarter of 2010 is forecast to at least double in comparison to the second quarter of 2009. Following 4.6% growth in revenue in the first quarter, the rise in revenue was even stronger in the second quarter at 8.2%. Revenue increased in the key markets of the Netherlands and Germany in the second quarter of 2010 by 12% and 5% respectively. As a result revenue in the first six months of 2010 totalled € 178.2 million, representing a 6.2% increase in comparison to the first six months of 2009. Revenue at comparable stores within the Beter Bed Holding formulas rose by 1% in the first six months of 2010. Revenue performance per country in the first six months of 2010 was as follows: Netherlands      12% Germany        2% Austria          9% Switzerland      20% Spain          -9% Belgium          6% Poland          73% (grew from two to four stores) 51 stores were opened and 30 were closed during the first six months of 2010. This equals a net increase of 21 stores. There were a total of 1,085 stores at the end of June 2010. Net profit is generally lower in the second and third quarters than in the first and fourth quarters due to the seasonal pattern. Net profit in the second quarter of 2010 is expected to amount to at least € 1.6 million, which is double the net profit of € 0.8 million realised in the second quarter of 2009. A 50% rise in net profit in the second quarter of 2010 was still being forecast in April. Net profit in the first six months of 2010 is expected to total at least € 9.8 million (net profit first six months of 2009: € 6.2 million). Beter Bed will publish its final interim figures before the opening of the Amsterdam stock exchange on 27 August 2010. Profile Beter Bed operates in the European bedroom furnishings market. Its activities include retail trade through a total of 1,085 stores at the end of June 2010 that operate via the chains Beter Bed (active in the Netherlands), Matratzen Concord (active in Germany, the Netherlands, Austria, Switzerland, Belgium and Poland), El Gigante del Colchón (active in Spain), BeddenREUS, Dormaël and Slaapgenoten (all three active in the Netherlands) and MAV (active in Germany). Beter Bed Holding is also active in the field of developing and wholesaling branded products in the bedroom furnishings sector in the Netherlands, Belgium, Germany and Spain via its subsidiary DBC International. Beter Bed Holding achieved net revenue of € 361.5 million in 2009. The company has been listed on Euronext Amsterdam since December 1996. The Beter Bed Holding share is included in the Amsterdam Small Cap Index. -------------------------------------------------------------------------------- For more information, please contact: Ton Anbeek, Chief Executive Officer Tel. +31 (0)413 338819 / Fax +31 (0)413 338829 / Mob. +31 (0)6 53662838 E-mail:ton.anbeek@beterbed.nl / Website: www.beterbedholding.com Please click on the link below for the pdf version of the press release [HUG#1432062] Press release 16-07-2010: http://hugin.info/132850/R/1432062/378337.pdf This announcement is distributed by Thomson Reuters on behalf of Thomson Reuters clients. The owner of this announcement warrants that: (i) the releases contained herein are protected by copyright and other applicable laws; and (ii) they are solely responsible for the content, accuracy and originality of the information contained therein. All reproduction for further distribution is prohibited. Source: Beter Bed Holding NV via Thomson Reuters ONE