Rapala VMC Corporation Stock Exchange Release March 2, 2011 at 8.45 p.m. Rapala VMC Corporation has received a corrected notification from Viellard Migeon & Cie (registration number 535 420 228 RCS Belfort, France) in accordance with Chapter 2, Section 9 of the Finnish Securities Market Act on the change in its holdings. According to the notification the following changes in holdings have taken place on 2 March 2011: Viellard Migeon & Cie and Utavia S.à.r.l entered into a shareholders' agreement on 29 June 2006 with respect to their shares in Rapala VMC Corporation. Utavia S.à.r.l, a company owned by the management of Rapala VMC group, has today sold all its shares in Rapala VMC Corporation and the shareholders' agreement with Viellard Migeon & Cie has terminated. After the transactions carried out on 2 March 2011, Viellard Migeon & Cie's holding in shares and voting rights together with other shareholders continue to be over 30 %. The direct and indirect holdings of Viellard Migeon& Cie in the shares and voting rights are 11,842,971 shares, 30.01 % of all shares and voting rights. Rapala VMC Corporation has a total of 39,468,449 shares and votes. RAPALA VMC CORPORATION Jorma Kasslin Chief Executive Officer For further information, please contact: The Company's Legal Councel, Olli Aho, tel. +358 9 7562 540 Distribution: NASDAQ OMX Helsinki and Main Media Rapala VMC Corporation (Rapala) is a leading fishing tackle company and the global market leader in fishing lures, treble hooks and fishing related knives and tools. The Group also has a strong global position in other fishing categories and it is one of the leading distributors of outdoor, hunting and winter sport products in the Nordic countries. The Group has the largest distribution network in the industry. The main manufacturing facilities are located in Finland, France, Estonia, Russia, China and the UK. The Group brand portfolio includes the leading brand in the industry, Rapala, and other global brands like VMC, Sufix, Storm, Blue Fox, Luhr Jensen, Williamson, Dynamite Baits, Marttiini and Peltonen. The Group, with net sales of EUR 269 million in 2010, employs more than 2 000 people in 33 countries. Rapala's share is listed and traded on the NASDAQ OMX Helsinki stock exchange since 1998. StockExchangeRelease_FlaggingENG: This announcement is distributed by Thomson Reuters on behalf of Thomson Reuters clients. The owner of this announcement warrants that: (i) the releases contained herein are protected by copyright and other applicable laws; and (ii) they are solely responsible for the content, accuracy and originality of the information contained therein. Source: Rapala VMC Oyj via Thomson Reuters ONE [HUG#1494011]