Norske Skog enters into a sales cooperation with CellMark for the Asian markets
Norske Skog and CellMark AB have agreed to enter into a long term marketing
agreement for sales of publication paper in the Asian markets. The parties will
establish a new distributor in Singapore, NorCell Asia, which will have the
exclusive marketing rights for all Norske Skog products to be sold in the Asian
markets. Norske Skog will transfer its current sales operations and sales staff
in Singapore from PanAsia Paper Trading to NorCell Asia.
Norske Skog and CellMark established a similar long term sales cooperation for
the North American markets in August 2011. The North American sales operations
are operated by NorCell Inc. The parties' experiences from the cooperation in
the North American markets have triggered the expansion of the cooperation
between the two groups into the Asian markets.
- The common goal of Norske Skog and CellMark in this cooperation is to offer
customers a broader range of solutions for their publishing needs while
maximizing efficiency and minimizing cost in the supply chain, says the CEO of
Norske Skog, Sven Ombudstvedt.
- This agreement significantly strengthens CellMark's position in sales of
publication grades into Asia and allows us to further develop our well
functioning co-operation with Norske Skog in a new region, says CellMark's CEO,
Norske Skog furthermore expects to release approximately USD 15-20 million in
working capital by the cooperation with CellMark in the Asian markets. Â The new
sales and marketing operations by NorCell Asia will start operate in January
Since its establishment in 1984, CellMark has become one of the world's foremost
providers of supply chain services to the global pulp and paper industry. The
company has extended its traditional portfolio of services, products and raw
material for the paper industry to include also other industries. This move
reflects CellMark's longstanding plans to develop its global supply chain
capabilities, creative trade finance solutions and risk management.
Today, CellMark comprises six divisions: Pulp, Paper, Packaging, Recycling,
Chemicals & Metals as well as the subdivisions: Energy, Basic Chemicals &
Machinery. CellMark's specialists in sales, marketing, logistics and financial
services provide real value added business and service solutions to its
The Group sales volume exceeds 5.2 million tons and the sourcing activities
extend to about 80 countries, with sales in more than 125 markets. CellMark has
a global network of 65 offices in 30 countries complemented by numerous
representatives. The company's number of employees in wholly owned subsidiaries
is now well above 700.
Communications and Public Affairs
For further information:
Media: Financial markets:
Vice President Corporate Communication Vice President Investor Relations
Carsten Dybevig Tom Rogn
Mob: (+47) 917 63 117 Mob: (+47) 948 55 659
This information is subject of the disclosure requirements pursuant to section
5-12 of the Norwegian Securities Trading Act.
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Source: Norske Skog via GlobeNewswire