NeoMedia Technologies, Inc. Announces New Board Member and VP of
Marketing
ATLANTA, GA--(Marketwire - November 20, 2007) - NeoMedia Technologies
(OTCBB: NEOM), the global leader in camera-initiated transactions for
mobile devices, announced today the induction of a new Board of
Advisors member and the VP of Marketing for the Atlanta, Georgia
office. Rich Cremona and Terry Griffin have extensive industry
experience and are dedicated to the growth and expansion of NeoMedia
Technologies.
Rich Cremona will be a new member on the Board of Advisors for
NeoMedia Technologies. He is a well-rounded and talented
telecommunications and sales executive. He has had P&L experience and
international exposure, as well as comprehensive operational stints
in field services and human resources. Mr. Cremona brings 18 years of
management experience from AT&T as Sales Manager, GM, International
Development Director, and GM of National Sales and Service division.
Following AT&T, Cremona was Field Services VP and Region Sales VP of
Lucent Technologies in, St. Louis Missouri. In 2000, he became
President of Business Sales for Sprint PCS Wireless division where he
was accountable for leading Sprint PCS' combined business sales
channel distribution and marketing organizations for advanced
wireless technology applications. Next, he became executive VP for
McLeodUSA where Cremona developed, deployed, and led the strategic
sales organization. Prior to NeoMedia Technologies, he was Sales VP
of Openwave Systems where he was a member of the sales management
team of Openwave and responsible for the sales of advanced software
applications, hardware configurations, and professional services
engagements.
Terry Griffin has been appointed as the Vice President of Marketing
for NeoMedia Technologies. She is an accomplished senior marketing
executive with over 18 years of experience spanning both agency and
client-side roles. Griffin brings an established track record of
leading change, developing innovative marketing strategies and
delivering results via executional excellence. Griffin was most
recently the Vice President of Marketing at EarthLink where she was
responsible for brand management and all aspects of consumer-focused
marketing for EarthLink's broadening communications portfolio. Prior
to EarthLink, she was a key player at The Coca-Cola Company where she
led the National Consumer Promotions department for several years.
Griffin held a similar role with Barq's, Inc., a regional soft drink
company based in New Orleans, where her insightful marketing
leadership was instrumental in fueling the brand's growth, which led
to Barq's being acquired by The Coca-Cola Company. Griffin also spent
several years on the agency side at GMR Marketing, a full-service
marketing agency in Milwaukee, where she managed the Apple Computer
account.
"NeoMedia Technologies is proud to develop a team with experienced
individuals like Mr. Cremona and Ms. Griffin. I believe that with
their background knowledge and strategic leadership ability, NeoMedia
Technologies will continue to be the global leader in optically
initiated transactions and lead the way to interoperability in the
industry. We are proud to have them," stated William Hoffman, CEO of
NeoMedia Technologies.
About NeoMedia Technologies, Inc: NeoMedia Technologies, Inc. (OTCBB:
NEOM) is the global leader in optically initiated wireless
transactions, bridging the physical and mobile world with innovative
direct to web technology solutions. To provide a robust
high-performance infrastructure for the processing of optical codes
NeoMedia extends their offering with award winning Gavitec
technology. Located in Germany, Gavitec AG-mobile digit is a leader
in development and distribution of mobile scanners and software for
mobile applications. In addition, Gavitec provides standardized and
individual solutions for mobile marketing, couponing, ticketing and
payment systems. To learn more visit www.neom.com, www.neoreader.com,
and www.mobiledigit.de.
This press release contains forward-looking statements within the
meaning of section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. With the exception of
historical information contained herein, the matters discussed in
this press release involve risk and uncertainties. Actual results
could differ materially from those expressed in any forward-looking
statement.
Press Contacts:
William Hoffman
NeoMedia Technologies, Inc.
(239) 337-3434
whoffman@neom.com
Amanda George
NeoMedia Technologies
(239) 337-3434
ageorge@neom.com
