ADVA Optical Networking Launches Major Ethernet Services Suite

ADVA Optical Networking SE / ADVA Optical Networking Launches Major Ethernet Services Suite . Processed and transmitted by NASDAQ OMX Corporate Solutions. The issuer is solely responsible for the content of this announcement. New Global Services Dramatically Simplifies Operational Procedures Norcross, Georgia, USA. January 29, 2014. ADVA Optical Networking today launched a major new range of professional services that are designed to help carriers design, deploy, operate and maintain Ethernet networks. The new Ethernet Services Suite (ESS) is a comprehensive range of modular customer services that covers the complete lifecycle of an Ethernet product and will be delivered by a global team of Ethernet experts. From staging to provisioning to project management to deployment to training and to maintenance, ESS dramatically simplifies network operations. It enables service providers to focus purely on meeting their customers' expectations and not on maintenance. It also ensures the rapid rollout of new services to meet new business opportunities and establish new revenue streams. A decisive advantage in an increasingly competitive marketplace. "Every aspect of ESS has been developed to simplify operations, to strip away complexities, to help service providers focus on their core business," said Phillip Needel, manager, Service Business Development, ADVA Optical Networking. "ESS is essentially an a la carte menu that covers the full gamut of Ethernet services. It provides every service that a customer could need to plan, support, deploy and maintain their networks. What's more, with our ESS team spread across the globe, we're able to meet even the most demanding service requirements. Products and spares can be delivered the next day. Our ESS engineers can be onsite within four hours. No one else in the industry offers the same level of service, the same comprehensive approach." ADVA Optical Networking's ESS has been developed on a worldwide scale to ensure that it can meet customers' exacting local needs. With such a global reach, ESS is capable of supporting the industry's largest service providers with any Ethernet service demands. Built around strict service level agreements, ESS's a la carte approach ensures customers can develop a tailored package that can scale accordingly. Commercially available today, ESS is expected to have a significant impact on customers' operational logistics and costing, enabling them to streamline and simplify current processes. "ADVA Optical Networking has a deep, long term understanding of the Ethernet market," commented Michael Howard, co-founder and principal analyst, Infonetics Research. "Over the past decade, its team has built some of the industry's largest installed-bases of Ethernet Access Devices (EAD), and in fact have more EADs installed worldwide than any other manufacturer. ADVA Optical Networking has been #1 in EAD market share for 8 of the 10 years since we started tracking the market in 2004. The company's ESS offers service providers a unique service that leverages its team's experience and knowledge, while at the same time simplifying customers' operational processes. We expect that operators deploying EADs will be interested in ESS, since it is the most comprehensive service of its kind we've seen for this market." Watch ADVA Optical Networking's new video on ESS to learn more: http://adva.li/essvideo. A supporting presentation is also available: http://adva.li/essslides. # # # About ADVA Optical Networking ADVA Optical Networking is a global provider of intelligent telecommunications infrastructure solutions. With software-automated Optical+Ethernet transmission technology, the Company builds the foundation for high-speed, next-generation networks. The Company's FSP product family adds scalability and intelligence to customers' networks while removing complexity and cost. With a flexible and fast-moving organization, ADVA Optical Networking forges close partnerships with its customers to meet the growing demand for data, storage, voice and video services. Thanks to reliable performance for two decades, the Company has become a trusted partner for more than 250 carriers and 10,000 enterprises across the globe. For more information, please visit us at www.advaoptical.com. Published By: ADVA Optical Networking SE, Martinsried/Munich and Meiningen, Germany www.advaoptical.com For Press: Gareth Spence t +44 1904 699 358 public-relations(at)advaoptical.com For Investors: Wolfgang Guessgen t +49 89 89 0665 940 investor-relations(at)advaoptical.com This announcement is distributed by GlobeNewswire on behalf of GlobeNewswire clients. The owner of this announcement warrants that: (i) the releases contained herein are protected by copyright and other applicable laws; and (ii) they are solely responsible for the content, accuracy and originality of the information contained therein. Source: ADVA Optical Networking SE via GlobeNewswire [HUG#1757592]